Virtual Professional Development Series Session #1

How do you navigate a major organizational change under intense public scrutiny?

Join Kim Smith, Communications Consultant at Edmonton Public Schools, for a behind-the-scenes look at the award-winning communications campaign supporting the reintroduction of the School Resource Officer (SRO) program.

Kim will share how the Division navigated stakeholder concerns, media attention, and sensitive organizational decisions through strategic communications, transparency, and engagement.

The campaign earned a CPRS Award of Excellence in the Canadian Issues / Crisis Management Campaign category.

What You'll Learn

• Communicating through sensitive organizational change

• Engaging stakeholders with differing perspectives

• Managing media attention and public scrutiny

• Practical strategies and lessons learned

Meet the Speaker

Kim Smith | Communications Consultant, Edmonton Public Schools

Kim brings more than 15 years of experience in journalism and communications, including her previous role as a reporter and news anchor at Global Edmonton.

Event Details

Date: Thursday, November 26, 2026 Time: 12:15 p.m. ABT Location: Virtual Cost: Free for CPRS members and students

Register: https://tinyurl.com/4rpbpz76